The aim of ADL's advertising policy is to provide information
about our equipment, our technical solutions and our business proposals to our
clients in the most efficient and qualitative way, using diverse medias and
methods.
Thus, our advertising policy is based on 4 major
activities :
1. Creating, printing and distributing technical
materials
ADL Company pays a lot of attention to its technical
literature: catalogues, leaflets, manuals, etc. We provide our clients with all
necessary information about technical characteristics, application conditions,
case-stories, certification documentation and other information about all our
products. We support and renew more than 35 technical catalogues, leaflets,
manuals; manuals and passports in the Russian language accompany all our
equipment. Our specialists make all the translations, thus all our materials
are conducted with integrity, accuracy and professionalism, avoiding vague or
false statements and dates, and they are correspondent to all rules and
regulations valid in Russia.
2. Specialized seminars and trainings
Practically every month ADL Company organizes seminars and
trainings for different project and building companies/institutes as well as for
end-users of our equipment in Moscow and other cities of Russia. ADL seminars
are the best and easiest way of getting information about products and their
benefits both for the customers and ADL distributors.
Seminar for Project institutes
Seminar for Subsidiaries and Distributors
Participants of the Seminar for Subsidiaries and
Distributors
3. Exhibitions
You can see our stand at all big exhibitions both in Moscow and in
other Russian cities. Every year ADL Company participates at the following
Moscow exhibitions
"Aquatherm" – January
AQUATHERM is a pivotal meeting point for the industry, welcoming almost 500
Russian and international participants from 25 countries and more than 20
hundred visitors. It is devoted to the following topics:
Building Automation Systems
Fittings and Valves
Gas Supply
Heating Technologies
Measuring, Control and Regulating Systems
Pumps
Sanitary Technology and Equipment
Ventilation and Air-Conditioning
Water and Waste-Water Technology
Water Treatment, etc
" SHK: Sanitary, Heating & Conditioning " – May
SHK MOSCOW is one of the foremost industrial and technology trade fair in
Russia and the CIS States in the areas of
Heating Technology
Air conditioning, Ventilation, Refrigeration Technology
Building Technology
Sanitation Technology
Renewable Energies
More than 300 exhibitors present their products
and innovations to trade visitors from all parts of the Russian Federation and
other countries.
"Ecwateck" – June
ECWATECH is one of the most important events of Russia and the CIS States for
water and industry technologies. A total of more than 500 exhibitors from 26
countries participate in ECWATECH. TRADE FAIR PROFILE is:
Water Resources Protection
Water Supply
Water Treatment for Drinking and Industrial Needs
Water Treatment and Water Chemical Processes in Power Industry
Utilities: Construction, Operation and Maintenance, etc
"Oil and Gas" – June
MIOGE is Russia's largest oil & gas exhibition w ith over 600 exhibitors
on total space of 20,000 sq.m. MIOGE covers the following aspects of the oil
& gas industry:
Exploration & Production
Onshore & Offshore Technology
Oilfield Equipment & Services
Drilling & Well Servicing
Transportation & Pipelines
Measurement & Automation Technology
Tools & Electro-Power Equipment
Laboratory Equipment
Software
Recruiting and Training and many others
SHK 2006
AQUATHERM 2006
Oil and Gas 2006
4. Advertising in special magazines and guides
ADL Company collaborates with specialized magazines and guides
all over Russia. Every year we realize a lot of news campaigns, write and
publish technical and advertising articles and give ads.
